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Penshoppe

Sandara Park

Penshoppe is expanding quickly in Vietnam. In less than a  year they opened 4 stores and opening

another store at Aeon Mall Binh Tan. They wanted this opening to be extra special that is why they are bringing one of their brand ambassador, Korean superstar Sandara Park.

 

Penshoppes identity is linked with top icons of fashion around the world. Endorsed by top super model Kendall Jenner, Sean O’Pry, Cara delavigne and adding up to this roster is "It Girl" Gigi Hadid. They are also endorsed by asian superstars Mario Maurer who went here November 2015 and Sandara Park of 2ne1.

 

Penshoppe goal is to provide the vietnamese market with trendy and stylish fashionable clothing at an affordable value.

CAMPAIGN COMPONENTS:

Press Launch

POSM

Event

Digital